Hello! I’m Sabiha.
I provide marketing advice to marketing leaders.
I am the Founder & CEO of Nisa Digital and Chief Visibility Officer (CVO) of Goods2Load.
AI in Marketing | Strategic Marketing | Digital Marketing | Marketing Analytics | Mentoring
A Global Strategic Marketing Professional with Digital Marketing & Analytics Expertise
Goal & Ai-driven marketing professional with strategic & regional marketing management & leadership experience in reputed multinational corporations like Bayer CropScience, Rentokil Initial, bioMerieux
Multilingual & experience working in multicultural environments
Expertise in both B2C & B2B across sectors & industries
Marketing management – marketing planning, analytics & strategy, business development, product/service marketing, key account management, integrated digital marketing, brand
development, marketing communicationsCoaching & Mentoring Marketing Leaders and Teams.
Trained & Certified in Artificial Intelligence in Marketing & Business Analytics
Strategizing & executing Business, Marketing & Brand integration projects for Mergers & Acquisitions.
Check out the ‘Recommendations’ section of my Linkedin profile to see what people say about me.
Expertise
Strategic Marketing Consultancy
Marketing Operations Management
Mentoring Marketing & Business Leaders
Artificial Intelligence in Marketing
Digital Marketing Consultancy
Marketing Analytics and Technology
Awards & Recognitions
-
Leadership Impact Award at Westford Awards 2025
Top 15 Women Leanders in MENA 2024
Asia’s Top 100 Women Power Leaders
Global Social Media Award for Best Influencer Campaign 2022
-
Awards Judge for:
Global Marketing Awards x 2
Global Search Awards x 2
MENA Search Awards x 2
APAC Search Awards x2
-
Mentor for:
Dubai Business Women Council 2024-2025
5 times Mentor for the Women in Tech SEO Global Community
2 times Mentor for BIPOC Marketers for Freelance Coalition of Developing Countries (FCDC) community
Private Mentor for Women leaders
-
Dubai Business Woman Council
Women in Tech SEO Global
Freelance Coalition of Developing Countries
Paid Search Association
Ai in Marketing
Check out the ‘Recommendations’ section of my Linkedin profile to see what people say about me.
Events, Podcasts & Webinars
'The SEO Mindset' Podcast
September 5th 2024
Sabiha recently joined Tazmin Suleman on "The SEO Mindset" podcast to discuss the crucial role of stakeholder management in career progression and leadership. Tune in to hear her insights on how mastering this key soft skill can drive professional growth.
Good Signals SEO Office Hours
Aug 23rd 2024
Join us today, August 23rd, for a live SEO Office Hours session featuring special guests Ammad Ur Rehman and Sabiha S., alongside hosts Jo Juliana Turnbull and Michael Chidzey. Tune in at 9:30 am (BST) to get your burning SEO and marketing questions answered. Head over to our website to add the event to your calendar and join us live!
Agency Webinar
June 5th 2024
Nisa Digital CEO & Founder, Sabiha Shakil, joined the expert panel for SiteBulb's Agency Growth, Efficiency & Quality webinar.
Topics covered:
☑ What the biggest challenges are to agencies in 2024 and aluable strategies and tips for overcoming them
☑Insight into the ideal, future-proofed agency structure
☑How to use tools, AI and automation to your advantage
☑Elements of effective remote team leadership and communication
The African Digital Marketing Conference
Search Africon:
May 17th 2024, Lagos, Nigeria
We are delighted to announce that Nisa Digital is the Media Sponsor of Search Africon!
A unique event, the first of its kind in Africa, it aims to educate African businesses on the power of search and digital marketing. As a marketing consultancy, Nisa Digital is active in the areas of marketing education and mentoring not only globally, but also in the African region.
Good Signals SEO Office Hours
Feb 2nd 2024
Nisa Digital's CEO, Sabiha S., was a guest expert on Good Signal's weekly SEO Office Hours on February 2nd! Alongside Brighton SEO's Founder, Kelvin Newman, and hosts Michael Chidzey and J Turnbull, they answered burning SEO and marketing questions live! Watch the recording to learn answers to burning marketing questions about branding, negative search results and tips for your first conference.
